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Max Gibbons

Max Gibbons, the Head of Content Marketing at Mashgin, is a dynamic marketing professional with a passion for innovative technology. With a rich background in digital storytelling and brand development, Max plays a pivotal role in shaping Mashgin's narrative and driving its market presence through creative and engaging content strategies.

Fancy concessions.

Movie Theater Operators Have It Easy in This One Way

In an era where the streaming services' convenience beckons movie lovers to their couches, the cinema industry is undergoing a transformative phase to lure audiences back to the big screen. As detailed in a recent Wall Street Journal article, the architectural uniqueness of cinema buildings—with their sloped, concrete floors and large, windowless spaces—poses a significant challenge for property owners looking to repurpose these structures. Faced with rising construction costs, some landlords are opting to reduce rents to keep these spaces filled, highlighting the financial strain on the cinema sector.

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Out of focus shot from a convenience store interior

C-Stores Around the World: A Global Tapestry of Quick and Easy

In the fast-paced world we live in, convenience stores serve as lifelines for many, offering a range of services and products that cater to our immediate needs. These stores, often found at every other corner of busy streets, differ significantly from country to country, reflecting the unique culture, needs, and innovations of each place. Let's take a global tour to understand how convenience stores adapt and thrive in various parts of the world.

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A retro gas station

Beneath the Surface: The World of Gas Station Fuel Storage Tanks

Diving beneath the surface—quite literally—let's chat about an unsung hero of the gas station: the underground storage tank (UST). These subterranean vessels have a story to tell, one that's soaked in innovation, adaptation, and a dash of environmental consciousness.

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Childs Restaurant, Philadelphia

From Exchange Buffet to Modern Munching: The Evolution of Cafeterias

The cafeteria, a staple in educational institutions, hospitals, and corporate offices, traces its origins back to a fascinating blend of innovation and cultural exchange. This journey, from its rudimentary beginnings to the modern-day cafeteria, offers a glimpse into how dining practices have evolved to meet changing societal needs and preferences.

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It's a hot dog, see?

An Ode to the Ballpark Hot Dog: More Than Just a Meal

In the world of sports stadiums and concert arenas, amidst the thunderous applause and the electrifying atmosphere, lies an unassuming hero that has stood the test of time: the ballpark hot dog. It's not just food; it's an integral part of the sporting experience, a rite of passage for fans around the globe. A staggering 78% of consumers who have graced the stands of a sport or concert stadium have ordered food during their visit, with handhelds like the venerable hot dog leading the charge at 49%, followed by appetizers/sides at 22%, and burgers also at 22%. This isn't just about hunger; it's about tradition.

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Empty cartoon convenience store

Self-Checkout: The Quiet Revolution in Resource Optimization

In an age where every penny and second counts, especially in the retail world, there’s a not-so-quiet revolution happening at the checkout lines. Yep, we're talking about self-checkout systems, and no, they're not just for avoiding that chatty cashier. It's a deeper dive into optimizing resources, both human and spatial, to create a smoother shopping experience for everyone involved.

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Exterior of convenience store

Self-Checkout: A Mainstay in Convenience Stores

Self-checkout isn't just a blip on the retail radar; it's firmly planting its roots, especially in convenience stores. The past few years have seen a seismic shift in how we shop, accelerated by the pandemic but continuing due to consumer demand and technological advancements. Let's dig into the numbers and trends that highlight why self-checkout is here to stay, reshaping the convenience store experience in 2024 and beyond.

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Dope illustration of an old-timey market store.

Efficiency in Convenience Stores: The Push for 2024

Alright, let's chat about convenience stores. You know the place — where you dash in to grab a coffee, maybe a snack, or fill up your tank. Well, buckle up because 2024 is looking to shake things up in C-store land. And the magic word? Efficiency. It seems like everyone's buzzing about making things smoother, quicker, and just plain better for both the folks running the stores and us, the snack-grabbing public.

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Cartoon people grabbing a bite in their campus cafeteria.

The New Age of Corporate Dining: More Than Just Lunch Breaks

Gone are the days when corporate cafeterias were the last resort for a forgotten lunchbox. These days, it's where you might find some of the best bites around—or so companies are hoping. As we all start drifting back to the office, there's a noticeable push to make the on-campus dining scene something employees actually look forward to. Let's dive into what's cooking in the world of corporate dining and why your next office lunch might surprise you.

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